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Tons of New App Features!

We are thrilled to announce that we are continuing to improve Spectafy!  Our goal is to make the user experience as seamless and engaging as possible, and we would like to extend a special thanks to all of our beta users for providing invaluable feedback and suggestions. Spectafy is a community-centered app, and we want to deliver an experience that is useful and exciting. Please keep the suggestions coming!

Here are the new features we are most excited about: (more…)

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5 Ways To See What’s Going On Around You Right Now

With a smartphone in nearly everyone’s pocket, we live in an age of constant sharing and updates. One of the great results of this trend is that there is lots of information about events, destinations, and establishments around you no matter where you are or where you are going. At Spectafy, we love the idea of using community information to improve planning, and below are 5 apps that can help you make more informed decisions. (more…)

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Open Launch in San Francisco!

We are insanely excited to be launching Spectafy to the public in San Francisco!! If you’re in San Francisco join the Spectafy community to check out your favorite bar before you go or hunt down your favorite food truck in SoMa. If you’re somewhere else in the world explore what the Golden Gate Bridge or Union Square look like right now!

The Beta passcode block is removed from both our iOS and Android apps. Plus, we have added a ton of new features (especially iOS – coming soon to Android) including adding Google log in.

Thanks to all of our awesome Beta users – the app wouldn’t be 1% as cool and on target if it wasn’t for all of your candid feedback. Please keep telling us what you think @Spectafy or at!

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Our Favorite Events in San Francisco – December 2014

It’s December. You can tell because you had to loosen your belt a notch or two after all that Thanksgiving pie. You can also tell because that crisp winter air is starting to roll in and the temperature starts to feel strangely the same whether it’s day or night. What better time to get out and explore your City? Here are some ideas for fun events in December! (more…)

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Exclusive Launch for Product Hunters!

We are exclusively launching on Product Hunt today! Besides our friends/family/early-signups hunters have first dibs on checking out Spectafy – which we’re pretty excited about.

If you are reading this and you don’t yet have the app – go to Product Hunt  to get your passcode and download links right now!

If you don’t know what Product Hunt is yet, they say it best:

Product Hunt surfaces the best new products, every day. It’s a place for product-loving enthusiasts to share and geek out about the latest mobile apps, websites, hardware projects, and tech creations.

Thanks for the love!

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The Art and Science of the Long Hold

The long hold is half art and half science. This puts it in the same very special category as the three finger track pad swipe and the basketball finger roll.

With that said, it’s actually really easy and intuitive once you get the hang of it. To a lot of us it’s already completely normal to do on our phones thanks to selecting locations in Google maps, copy/pasting in text editors, and many more apps. But – it’s an acquired action and not 100% intuitive. So, let’s jump into how it works and why we care so much about the long hold!

In both the Android and iOS Spectafy apps we take advantage of the long hold in the map to select a location anywhere. Once a location is selected a request is created so you can see what’s happening there! (more…)

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Giants events san francisco november fall

As the Leaves In the City Change To Giants Orange, Don’t Miss These Fall Events!

The leaves are changing to Giants Orange, which can only mean one thing – it must be fall in the City!!  Now that you’ve enjoyed the World Series victory parade and a fun Halloween night dressed up as Heisenberg (and hopefully some of the cool events we went to in October) here are some of our favorite events and happenings for November.

Come on out and join us!  Want to see what’s going down before you go?  Get the Spectafy app, now in the Play Store and the App Store, and ask somebody who is already there! (more…)

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Spectafy Beta is here!

We are excited to report that Spectafy Beta has arrived!!  We launched in San Francisco at the beginning of October (for Android), and the response has been incredible.  A huge thank you to all of our Beta users for helping us get the bugs worked out and building the foundation of what we hope will be an incredible community of users!

As we expected, the last few weeks have been a serious learning experience.  We have gained tons of insight on design and usability, and have been thrilled to get a better feel for what the community wants to use Spectafy for.   (more…)

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startup lessons learned market research

How We Screwed Up Doing Market Research

At Spectafy, our Team members come from a pretty diverse background of education and career types. One thing that none of us had any particular education or training in was doing “market research” or marketing. I put the term “market research” in quotations because it sounds really formal, and when I hear it I picture being at a big table in the middle of the night with bespectacled and bloodshot eyes, stacks of spreadsheets and financial reports spread before me.


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